From almost a decade professional was reluctant to market them self through the digital network. At the booming time the market was so active and well profitable enough that way.

Today the task force for each professional is to learn a new way, a way that the West has use since a decade in that industry. Now property professional have redefine them self to be more pro active in that way to attract new buyer to them industry via large property portal or them own website as well. Webmaster of high experience is required to build and optimize the rank position of platform to catch up with the internet wave e business. Few web Portals have anticipated that the web portal support in the Middle East region was a need in the near future.

Portal with different new way of presentation has emerged. Of course the past creation of the web portal from the West has inspired those new applications in a fresh way of expression.

Dubai property Portal have all ready submit several quotation from numerous developer, and real estate brokerage firm who has decided to pass the crisis in force by continue them marketing via the digital screen network and even stop them printing press expenses.

New wave of promoting Dubai properties is on is way, the printing has reach is top and the pixels is pressing is power full word. Since marketing digital advertisement can be targeted, more efficiently because it reaches a larger audience who can also more be define via city, country and timing of the day, month and year.

World wide property portal have proof them efficiency since a while compare to the Mina region. This new wave of the explosion of the internet is posing new challenge to bring business to the UAE.

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The post Real Estate Professionals Turn to Digital Marketing appeared first on Business Directory SEO.

There are many search portal websites, but there are only a few who matters and there is only one that everyone is trying to please and that is Google. Why? It is not because Google is famous, though that is one thing, but another is that these sites have their own algorithm and you simply can’t follow them all.

Google is very particular to keywords. Once the searcher enters their keywords, Google will crawl to different websites and if you embed your keywords correctly on your real estate website, Google will pick you to be on the top of the list.

Keywords are one of the most important part of SEO, embed it correctly on your real estate website and you are good to go.

• Places to Embed Keywords in your Real Estate Website

1. Page Title & Meta Description: These are the most crucial part of SEO keywords placing. It is not hard to do, but you should know how valuable it is in your real estate website. These words will give the first impression to the readers for this is the part of your website that the search engine will show in the search results. Make sure to contact your website management team so you can have an access to these parts and that right SEO can be done.
2. Headers: This shows the search engine about the subject of your website. Make it sure that the header is filled with important SEO keywords.
3. Sub-Headers: This is another signal from your website to a search engine that tells you wanted to be found.
4. Body Paragraph: You should include your keywords in your content, but you should be careful not to over stuff the body because search engine will penalize you if you got caught. You should make sure that the weight of your SEO keywords is up to 2-4% only. Also, don’t let your sentence suffer just because you want to insert your keywords. You should write naturally and with sense. You will find it hard in the beginning, but keep practicing and you will learn how doing it.
5. Image ALT Tags: Images is a great help to SEO, it can help your real estate website to rank higher, if only you place your keywords in the ALT tags. With the help of ALT Tags, Google can read your image. It is a label you add in the picture which telling the search engine that you add an image to your website and that it relates to this subject.

Keywords help the search engine to see your real estate website. If you find it a little complicated, you can always ask for the help of the experts. At least now you know that your real estate website needs to be keywords rich.

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The post SEO – How to Embed Keywords for Your Real Estate Website appeared first on Business Directory SEO.

Independent of price level there will always be buying and selling of homes going on. But the way people search for and find homes is in the middle of a dramatic change. The Internet is the great equalizer but also the great differentiator.

People searching online are not aware of your achievements, everybody is equal at first. If your website does not offer the design and services people appreciate they will not stay long enough to find out. This is where you can differentiate yourself.

But design and functionality are a secondary issue to the problem of how to get found in the first place. Use the analogy of websites being online business cards. New business cards are deposited not at the top of the pile but at the very bottom. Customers are picking up business cards from the top of the pile. SEO or search engine optimization deals with efforts to move ones business cards further up the pile so that customers can find one’s site through popular search engines.

So you have a new website. So you basically just had your business cards printed but nobody knows how to find them. Or even more dramatic you don’t even know if somebody is picking up your business cards and you don’t know if your business cards are in the big pile yet.

I would define SEO as the efforts to purposefully move ones website to be placed higher on the results page in response to a search query at a range of search engines.

But there are thousands of search engines out there. True. But all but 3 are irrelevant to your optimization efforts. Google, Yahoo and MSN control about 98% of all searches performed on the Internet. Focus on the three big search engines and the rest will take care of itself.

What is there to optimize? The aim is to be found by people searching for things that you offer on your website. When people search they do this textually by querying a search term or phrase. For you to optimize your site you first have to understand for which keywords or key phrases you want to be found. As I am practicing real estate in Aspen, Colorado and appropriate search term could be “Aspen Real Estate”.

Make sure you repeat your keywords and phrases on your homepage. Make the most important key phrase a headline and type it in a bold font.

It is important to understand that search engines are automated computer systems programmed by humans to evaluate the webs content without human interference. This means that search results are based on what is called a computer algorithm. This is basically a set of instructions for the computer on how to evaluate certain criteria and translate the results into a sequence of importance. Most important website first, least important website last.

The art and science of Search Engine Optimization is to try to understand what the search engines are looking for in a good site and then giving the search engine just that. The Google search engine algorithm probably looks at hundreds of different criteria. It is so complex that not even the engineers inside Google know the whole picture. Well you might say, how should none Google employees then know what to do?

Basically the most important fundamentals of what makes a good websites are known. Google for example uses a patented mathematical concept they called “Page Rank” at the root of their systems. Links are seen as votes. The more links are pointing to one website the more important that website must be. The more important the website is that votes for another website the more weight that vote caries.

So, try to get people to link to your website. It is important to know that links from website that have the same topic as your website seem to be more important than links from website that do not fit the subject. Links from other real estate related website are more important to my website then links from websites promoting toys.

Search engines like content rich websites. The more pages with useful content the better. Blogs are a great way to accumulate great on-topic content over a period of time. This is all the more important as search engines like website that have fresh content on a regular basis.

DMOZ.org is a human compiled directory of websites. Read their instructions carefully and submit your website to a relevant category. Yahoo and Google use this directory and it helps to be listed.

Generate a site map and place the xml file on your web server. A site map is basically a long list containing all your web pages in a format that is readable by computer programs employed by search engines to browse the web. These programs are called “bots” or “spiders”. This will help the search engines to find all the pages on your website. Remember, the more web pages the search engine knows about the better for you.

Search engines cannot read certain content. Graphical content is one such thing. If your site consists of mainly pictures the search engine will not understand what your site is about and therefore will not offer it as a result of a search. Make sure your site is text rich.

Real Estate website can have pages for the different subdivisions in the area serviced. Write a blog on the property of the week. Incorporate a section of “Frequently Asked Questions”. Write about yourself and give people a bio on you. Explain the buying and selling process. Offer sales statistics. The list goes on.

Get a program Like “Advanced Web Ranking” to search the search engines for search results containing your keywords. Optimization is fun when you start to see results. But manually looking for your website in search results is labor intensive and a good job for an automated program.

Read web forums and a couple of books on SEO once you are past the basics. The field is constantly evolving and there us tons more to learn.

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